Who we are:
LavaPM is focused on delivering measurable business results for marketers, i.e. we help organizations bridge the gap between their marketing and sales functions/results.
We excel in the integration of Western best practices with local market nuances, and when it comes to our focus geographies (non-English-working regions like China, North Asia, Thailand, etc), this is in most cases, the crucial make-or-break factor in any business endeavor in this region.
Our key strengths lie in:
Localizing the latest marketing technology for the Asian market. Or create local alternatives…
Pre-Go-to-Market scope of work, e.g. content strategies, competitive/market landscape audit, target audience persona localization, etc.
Go-to-Market scope of work, utilizing the latest marketing-tech localized for local Asian markets, e.g. programmatic, account-based targeting, cross-platform/device/format content activation, e-commerce performance optimization, etc.
Post-Go-to-Market scope of work, e.g. marketing automation, CRM integration, lead nurture stream design & implementation, lead-acceleration, On-Demand Analytics, etc.
- End-to-end Demand-Generation that link all the above-mentioned points together.
We bear together with the clients, their marketing generated pipeline, their marketing-generated revenue, and their marketing-contribution to revenue.